Developments in online facilities such as social media sites are fast-changing. Cyber threats and social media pose growing risks for registered firms. Staff who use social media in the classroom. [Company’s] computer systems are to be used for business purposes only. Use of Social Media by Staff in a Personal Capacity; Use of Social Media by Staff in a Professional Capacity Further Information; 1. We cover social networks, big and small. The longer it is, the more secure it will be. This graph shows the stats of social media in Nigeria based on over 10 billion monthly page views. 15 Min on Facebook & … The University recommends that staff do not have personal connections on social media with University students who are under the age of 18, unless express permission is obtained from a legal guardian. In no particular order, the Top 5 Churches That Use Social Media Best: Mars Hill Seattle ( marshill.com ) – Beyond the sometimes polarizingly, yet magnetic personality of teaching pastor Mark Driscoll ( @pastormark ), the church has a very sizeable audience engagement on not just Facebook and Twitter, but also podcasting, Instagram, Pinterest, and YouTube, said Chuang. Refer to the Social Media Manual for further information. Social media – media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. This document will contain the relevant procedures and methods that will be used for online posting on social networking websites such as Facebook and Twitter. Today, every business needs a strong social media presence. Social media marketing can be used for both of these business models to continuously engage the consumer relationship, and we’re about to tell you how. • Encourage the development and application of best Ramifications for a breach of confidentiality and privacy are extremely serious and may result in disciplinary action against the user. If no content of importance or relevance is found (from a business or regulatory perspective) then the account will be closed without further action. This procedure will ensure social media policy is implemented across the University and that best practice is maintained across the University. As outlined in 4B, Account Administrators are required to provide full account access, or login details to the Social Media Coordinator. If Academic Staff believe that creating a social media account as a secondary source of communication with their student cohort is a beneficial option then they are required to submit a Social Media – New Account Registration Form. Having University systems and processes in place which allow Academic staff to effectively communicate with students and other staff, Model Code for the Protection of Freedom of Speech and Academic Freedom in Higher Education Providers (Revised June 2019 version), Discriminatory and Sexual Harassment Complaint Procedure, Bullying Prevention and Management Policy, Bullying Prevention and Management Procedure, Use of Computing and Communication Facilities Policy, A Model Code for the Protection of Freedom of Speech and Academic Freedom in Higher Education, Demonstrating courtesy, respect and honesty in either a personal or professional capacity, Ensuring confidentiality and privacy of the University and individuals, Accessing accounts for the purpose of posting content, Applying for the appropriate level of access to social media accounts, Reviewing all existing social media accounts, Social Media Champions and Social Media Coordinator, Social Media Coordinator and Social Media Committee, Adhering to content creation best-practice, A Social Media Committee for overall management of the University’s social media activity, Use of social media by Academic Staff for student communications, University’s Approved Records Management System, Destroy 2 years after administrative use has concluded, Destroy 3 years after administrative use has concluded, SM Content Issues Database / University’s approved records management system, Retention requirements will be dependent on content and context of post – contact Records Management Services for further advice, Chief Operating Officer and Chief Financial Officer, Director, Marketing, Advancement and Community Engagement, representing the University via social media in a official capacity; and/or, using social media in a personal capacity where reference is made to the University on a social media site or the use of social media may have an impact on or affect the University or members of the University community (including other staff and students), The Tertiary Education Quality and Standards Agency Act 2011 (TEQSA Act) – establishes TEQSA as an agency who regulate using the Higher Education Standards Framework (Threshold Standards). PURPOSE. Coffee shop owners can’t deny the power of social media. o Do not use the agency or program logos or any other agency images or iconography on personal social media sites. Ensure content meets best-practice guidelines by referring to the Social Media Manual which outlines the fundamentals of creating content. “Social media requires that business leaders start thinking like small-town shop owners. Do not publish contact details or other personal or health information about any individual. Use an automatic tool like WiseStamp; to do this automatically for you if you’re using webmail. Academia.edu no longer supports Internet Explorer. INTRODUCTION 1.1 SOCIAL MEDIA AND THE NSW POLICE FORCE Social media such as Facebook, YouTube, Instagram and Twitter are vital public communication tools for the NSW Police Force. Avoid offering personal views, and only speak authoritatively on topics you are authorised to speak about. Employees need to know and adhere to the [Company’s Code of Conduct, Employee Handbook, and other company policies] when using social media in reference to [Company]. Reasons for closing or removing an account may include, but are not limited to: If an account Administrator fails to provide reports as requested by the Social Media Committee, If an account Administrator or contact cannot be found, a duplicate account, or account with a duplicate audience is found, audience interaction is low, with no evidence that the account operates on a cyclical basis, audience numbers are low, with no evidence of a niche interest group, the account appears to have been abandoned. Creating content is just a start, to make it work for your business, you need to share it. We expect all our employees to follow this policy. 70 Killer Content Ideas To Post On Social Media. Staff and Students are expected to comply with legal requirements, including the University’s legislation, policies and procedures when using social media for personal or professional use 3. There are often tangible benefits that follow from social media use. The easiest and cheapest way to do that is social media. o Do not use the agency ’s name to promote a product, cause or political party or candidate. This procedure applies to the use of social media by staff, students, contractors, international agents, partners and members of University groups and committees: This procedure also applies to staff and students that wish to conduct activities on any social media platform (this refers to all platforms and accounts that are already established, and not yet established). This is available on federation.edu.au/socialmedia and is available to all University staff. According to Statista.com, by 2021, 3.09 billion will use social media sites. Does the SOP or SOG truly guide the fire service to use social media to their advantage? Social; It’s a fact. SOP: Use of Social Media at the Ontario Veterinary College Page 2 of 3 Permitted Activities Restricted Activities (Permission Required) Taking or posting images in public areas of the College (e.g. Ensure the necessary consent is obtained before posting images, video or audio content where individuals are identifiable. Staff may use social media or an online discussion tool in their classroom. It also aims to protect the professional and personal reputation of staff, faculty and students, the reputation of the University and OVC, patients’ and animal owners ’ … The Account Review Form is required by the Social Media Committee to formulate recommendations for accounts. By the way, social media posts can also be a part of content marketing. Effective Date:April 16, 2015. Ideally, each area of the University will have at least one Social Media Champion who is able to assist their area with social media best-practice and posting requirements through approved accounts. Social media use makes it easy to disguise one’s personality, so pedophiles and criminals may look for their victims online. You must not use the University logo in circumstances where you are posting in a private capacity or on your individual profile without the express permission of the Manager, Brand Marketing. And doing their utmost to shape word of mouth by treating each customer as though he or she were the … Attend all necessary training and actively check other methods of communication to ensure you stay up-to-date with new trends and developments on social media. The question is no longer if we use it, but why. Respect agency time and property. Further, this procedure mandates operational activities and assigns responsibilities to support the implementation of the Social Media Policy. For some, regular social media use even opens up career opportunities. Sponsored by: Bank of Nevada, Las Vegas Legal Video; Speaker: John Naylor of Naylor & Braster; CLE: 1.0 Ethics CLE credit to Nevada lawyers; Recorded: 10/21/2020; Format: Audio or video recording; Delivery: Email with hyperlinks to recorded CLE files. Inappropriate use of social media by public officials can be damaging to your department and break trust you’ve worked hard to build in your community. When reviewing social media accounts, the Social Media Committee, or a member of the committee will: Receive the Account Review Form from Administrators. You are expected at all times to adhere to University legislation, policies and procedures in both a professional capacity, personal capacity and where personal use of social media overlaps with the interests of the University or members of its community. Moodle) must be used. Whether you’re handling a corporate account or using one of your own, you should remain productive and avoid damaging our organization in any way. PROCEDURES The following principles apply to professional use of social media on behalf of [Company] as well as personal use of social media when referencing [Company]. Now we come to the main question – why does Facebook make image compression and how to avoid it? And it shou… And this is exactly what Global Web Index looked into. Ensure you do not disclose or comment on any private, confidential or secure information. The Social Media Committee will then arrange to meet the applicant to discuss the application. Ensure it is clear what your role at the University is, and identify if you are speaking in a professional capacity. Having processes in place to review and make changes to existing social media accounts, and processes which enable staff and students to seek approval to open new social media account(s), 5. Remember that you are personally liable for the content of your online posts. If you are doing business in those areas (where social media platforms like Facebook are banned), WeChat could be a good alternative. Both these strategies could help bring foot traffic to the shop. Enter the email address you signed up with and we'll email you a reset link. Human Resources Policies and Procedures Title: Social Media and Internet Policy Approved by: Gary Gregg, President Revision Date: August 22, 2014 Page 2 EMPLOYEE RESPONSIBILITY FOR USING SOCIAL MEDIA Employees may use approved social media platforms as … In most cases, the easiest method may be to take screen shots. Although social media can benefit the company — especially in terms of marketing, relationship building and prospect communication — poorly-judged or -timed activity can hurt the company’s reputation. Official Use of Social Media Policy and Procedures Date of Effect: 22 January 2018 Unclassified Page 5 of 47 1. It can be searched and shared. Here are 4 ways to boost the effectiveness of your coffee shop’s social media strategy… 1. These risks are complex, constantly evolving and widespread. Social media has become such an influence that 73% of marketers believe social marketing is effective for their business; 54% of social browsers use social media to research products; and 71% of consumers who’ve had a positive brand experience through social will likely recommend that brand to family and friends. The problems with social media. It’s also a way to reach out to new patrons without spending thousands of dollars on advertising. Scope: This SOP applies to the IT Unit, Marketing unit and relevant Travel News bulletins. Although social media can benefit the company — especially in terms of marketing, relationship building and prospect communication — poorly-judged or -timed activity can hurt the company’s reputation. Define your brand Networks and functionality change, new platforms emerge, and others fall. So what is your main reason for being active on Facebook, Twitter, Instagram or any other social network? Here Are 10 Social Media Strategies For Auto Repair Business 01. With so many of us using social media today, sites like Facebook, Twitter, and LinkedIn make perfect targets for scams. The University’s computers and networks are to be used for University-related business and purposes. cafeteria, hallways, outdoor spaces). Discuss the recommendations with the Administrator. To browse Academia.edu and the wider internet faster and more securely, please take a few seconds to upgrade your browser. In this case, combining content marketing and social media can provide better results than using them separately. an Announcement Notice via FedNews and on the FedUni Policy Central’s Policy Library ‘Recently Approved Documents’ page to alert the University-wide community of the approved Procedure. You must also know whether your audience is likely to be on social media, and if so which site (ie Facebook, Snapchat, LinkedIn). 7. If applicable, manage closure of the account (refer to 4C 'Removal of accounts'). Categories. Examples include, but are not limited to LinkedIn, Twitter, Facebook, YouTube, and as well as personal websites and blogs Doing so may result in disciplinary action against the user. Social media is part of people’s routine and is an essential way to communicate, shop, find things to do, and check the news. Consider whether social media engagement could compromise or interfere with your work at the University. It is thus needed to ensure better identity confirmation mechanisms online. This means taking the long view and avoiding short-term benchmarks to gauge progress. The account will be disabled or suspended (if possible) and content downloaded - with care to capture dates, names, conversations and other relevant information. The Food Retail Industry Speaks 2015 report tells us a bit about how the industry is using social media. We noticed this powerful effect through our own company postings on social media and our blog. Social Media Policy (PDF) (6 … Well, maybe not everyone, but at least a huge amount of the population does. The purpose of the Indiana Intelligence Fusion Center (IIFC) Online Social Media (OSM) Standard Operating Procedure (SOP) is to provide guidance on the use of OSM in crime analysis, threat assessment, situational awareness, public safety, criminal intelligence development, and in support of criminal investigations. Read, understand and adhere to relevant University policies and procedures including: Harassment, bullying and privacy policies, The University’s Use of Computing & Communications Facilities Policy. Respect the rights of others to have, and to express, an opinion. Respond to all comments as quickly as you can. It is thus needed to ensure better identity confirmation mechanisms online. Encouraging staff to get involved with social media, and attend the University’s social media training, 4. Consent forms are available on federation.edu.au/socialmedia or by emailing. This policy provides practical advice to avoid issues that might arise by careless use of social media in the workplace. The Social Media Coordinator must be notified so all Champions receive necessary training. 1. Besides messaging and calling, users can now use WeChat to shop online and make payment offline, transfer money, make reservations, book taxis, and more. Do not post content that includes work which is not your own or may infringe copyright or the intellectual property of another person. Federation University Australia Union Collective Agreement 2015 – 2018, All forms are included in the Social Media Instruction Manual, and are also available on federation.edu.au/socialmedia, The Chief Operating Officer and Chief Financial Officer is responsible for monitoring the implementation, outcomes and scheduled review of this policy and its accompanying procedure/s, The Director, Marketing is responsible for maintaining the content of this policy as delegated by the Chief Operating Officer and Chief Financial Officer, The Social Media Coordinator is responsible for the administration support for the maintenance of this policy as directed by the Director, Marketing, an Announcement Notice via FedNews and on the FedUni Policy Central’s Policy Library ‘Recently Approved Documents’ page to alert the University-wide community of the approved Procedure; and, Distribution of emails to University staff. Local community involvement in rural tourism development: The case of Kastamonu, Turkey, 2019- 2028 SUSTAINABLE TOURISM DEVELOPMENT PLAN FOR NARRA, PALAWAN, Crafting strategies for sustainability: how travel agents should react in facing a disintermediation, Lessons Learnt from the Westgate Shopping Mall Terrorist Attack in Nairobi, Kenya: Involving the Meetings, Incentives, Conferences and Exhibitions Sector in Crisis Communications. A social media study found that 53 percent of users who tweet at a brand expect a response in under 60 minutes. B. Definitions. Timely responses are imperative on Twitter and highly encouraged everywhere else. Consider the line between your professional and personal life which can often become blurred through the use of social media. Approval 2 Don’t use agency logos for endorsements. Related Information . Messages sent through or placed on Social Media websites by users, whether in the form of emails, “status updates”, “wall” messages, tweets, diary entries, instant messages, web log (or “blog”) entries, photographs, videos, etc . Social media is a powerful tool. A Standard Operating Procedure (SOP) is a document consisting of step-by-step information on how to execute a task. I. As it happens, lots of organizations publish their social media guidelines online, ready for you to review and use yourself. Title of SOP Author 1/2013Executive Director Date of E.D. It is the responsibility of staff to ensure that students (and staff if posting) abide by the Social Media Community Guidelines on this platform. Check your privacy settings and consider your own privacy and safety before you broadcast these details. Content on official social media accounts must be recorded and stored on a secure network location prior to deletion in accordance with the University’s Record Management Policy and Procedure: The ability to record content will vary, depending on the social media platform it is being taken from. It means allowing the personality, heart and soul of the people who run all levels of the business to show. WeChat is most popular in China and some parts of Asia. Care should be taken to ensure that important information (such as dates, times, names and locations) are captured in these shots. It also aims to protect the professional and personal reputation of staff, faculty and students, the reputation of the University and … If posting in a professional capacity, identify who you work for and the capacity in which you are contributing and keep your personal views separate. But is social media helping or … Be ethical and responsible in your use of social media and don’t inflame a situation needlessly. The Social Media Coordinator can assist in: identifying these criteria; and creating a social media plan. A coffee shop in Washington, D.C., for instance, could use social media to reach locals and tourists. It’s a perfect way to strengthen customer relationships online. Express opinions and ideas in an appropriate, courteous and considered manner which both contributes, and is relevant to, the discussion taking place. Ensure your Dean or Director has approved all users intending to utilise a new or existing social media sites for professional purposes on behalf of the University. This policy addresses employees’ personal use of such networks (for employees’ use of social media on behalf of DNR, please refer to DNR’s Rules for Use of Social Media … Learn surprising uses for social media, the privacy risks of sharing, and stay in the loop of what's buzzing on the social scene. Social Media . This is a CLE program provided by the Clark County Bar Association. This data should then be recorded in accordance with the University’s Record Management Policy and Procedure. Social media is, of course, far from being all bad. Some investigators choose to more broadly use social media as part of their research procedures, either for data collection or as a means of intervening with subjects for research purposes. The Social Media Procedure will be communicated throughout the University via: The Social Media Procedure will be implemented throughout the University via: Minimum IT requirements for studying with us, English and academic preparation programs, Centre for eResearch and Digital Innovation, Health Innovation and Transformation Centre, Giving to Federation University Australia Foundation, Give to Federation University Australia Foundation, Alumni details and involvement opportunities, 1. Having guidelines or policies and procedures in place can help significantly. When one firefighter posted racist content on his personal Facebook page, he made the news, and ultimately resigned from the service. Posts. This social media policy exists to ensure employees, regardless of their positions within [company name], use their social accounts in safe and effective fashions. Include Social Candy In Your Signature Every email you send out should have links to your social profile sin your signature. 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